Semester : SEMESTER 6
Subject : Marketing Management
Year : 2019
Term : DECEMBER
Branch : MECHANICAL ENGINEERING
Scheme : 2015 Full Time
Course Code : ME 368
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F192110
How to identify the target audience ?
How do you design the message strategy?
How to elaborate the non personal communication channels ?
Define promotion mix evaluation.
What are the sales promotion tools and elaborate each of them.
Define advertising.
How do you analyse the new trends in marketing?
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